From love of data: 2manydots launches new label upendo!
Written by:
Gijs de Rooij
TILBURG – We are proud to announce the launch of our brand new label: upendo. Especially for everything that has to do with data .
In recent years, we saw a huge increase in data issues. A challenge we tackled with both hands. It has since become such its own specialty that it deserves its own place, separate from our focus on WordPress at 2manydots.
According to Edwin van der Maas, CEO of 2manydots, the need for a separate label became increasingly clear. “Our clients need guidance to make the right choices for their business. We support them in that on a daily basis,” he explains. “However, we increasingly noticed that the data collected was incomplete. To address this problem, we were already developing several solutions at 2manydots.” As a result, data grew into a specialization and even clients outside 2manydots knew how to find us.
“Since 2manydots focuses on WordPress specializations as an Internet agency, we felt it necessary to separate,” Edwin continues. After all, the data domain is much broader. “The name upendo (‘love’ in Swahili) was coined years ago. Now we proudly bring this name to life, out of love for data!”
*“hi” in binary.
So what exactly does upendo do? We help companies harness the power of their own data. The perfect configuration of your analytics, continuous optimization of data streams, visualizing KPIs in clear dashboards, in-depth analysis for new insights or providing training to your marketing team. The specialists at upendo are at your service.
As COO Finn Ruijter summarizes the mission, “We are here for companies that want to harness the power of their data. No confusing jargon, no sky-high costs. Just simple, actionable insights that help you make smarter decisions.”
In addition to translating data, upendo is launching its own AI Chatbot. This turnkey solution is ready 24/7 to answer questions, find products or help customers further. Thanks to smart technology, the chatbot, which you easily link to WhatsApp or Teams, understands what people really mean and gives the right answer instantly.
upendo was born out of everything that made 2manydots great. We are still that same team of creative go-getters who want to get one step better every day. We are committed, have big dreams and believe that only together with our customers (or rather: our friends) can we achieve truly beautiful things.
Upendo’s journey began at parent company 2manydots. As an Internet agency specializing in building, maintaining and optimizing WordPress websites and plugins, 2manydots built a strong foundation in providing data-driven solutions. That growth in knowledge and experience eventually led to the birth of upendo.
Are you ready to turn your data into valuable insights? Schedule a call with us and let’s get acquainted.